UX/UI design is really like a secret
sauce for a company to really shine brighter than the rest. This
episode is for those that want to understand how UX/UI can really
benefit their business to make them more innovative. In fact, UX/UI
design philosophy is something that everyone should adapt. We
should really look to understand the experience from a consumer
perspective and design that intentional experience with that in
mind. UX Design refers to the term User Experience Design,
while UI Design stands for User Interface Design. Both elements are
crucial to a product and work closely together. But despite their
professional relationship, the roles themselves are quite
different, referring to very different parts of the process and the
design discipline. Process design teams use to create products that
provide meaningful and relevant experiences to users. This involves
the design of the entire process of acquiring and integrating the
product, including aspects of branding, design, usability and
function In this episode we discuss:
- What exactly UX/UI design is & why it’s big deal
- How Hipo is built on a philosophy of Empathy
- The power of a discovery sprint
- How tech is not a disruptor
- The fastest growing segments looking to adapt UX design
- And so much more
About Hipo UX:
Hipo is a product development company that works with startups
and enterprises across the world to bring novel ideas to market. At
Hipo, they specialize in providing their clients with two critical
things: flexibility and quality. They can build maintainable and
scalable product solutions very quickly and efficiently, so their
clients can focus on growth and sales.
Resources
Mentioned:
Roncesvalles,
Toronto
Book: Radicalized by Cory Doctoro
Book: New York 2141 by Kim Stanley Robinson
Connect with
Taylan:
HipoLabs.com | Facebook |
Twitter: @taylanpince and @hipolabs | LinkedIn: Taylan Prince and Hipo | Instagram